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Right now, there's a coyote howling his heart
out just down the
road from my house.
And why is he howling?
Because he wants other coyotes to
come and join him on the hunt. Most
likely, he's an
experienced coyote. He knows that a group hunt often
brings in
more game than hunting alone.
Hmmm. And you thought
us humans were the only ones into
network marketing?
However,
I'm afraid not all of the human network marketers are
as smart as that
old coyote.
You see, that coyote is standing right out there in the
open
calling all who will listen to his side. Every other coyote
around
knows exactly where his is, who he is, and what he wants from
them. Plus, he's advertising what they will get out of a group
hunt as well. He's likely scented out some game already, has a
place to start, and a likely plan for success.
A lot of human
networkers don't deliver all that.
Nope, human networkers often
call out loud all right, but then
they go hide. They don't want people
to know who they are,
they just want their money. They hide behind a
fancy howl, but
don't often have a proven plan of attack or even a
well thought
out starting point.
Humans get too excited about
making a quick killing, getting
others to do the running for them so
they can just show up at the
right time and enjoy some
meat.
Well, let me tell you a different story about another
coyote.
This coyote heard what he thought was an easy meal being
practically delivered to him. He heard the desperate cry of a
dying jackrabbit echoing on the wind. Anxious for the easy
meal,
this coyote ran out across the field toward the sound and
headed right
up the hill where he knew that poor injured rabbit
was just strung out
for him like plate full of Hasenpfeffer.
You see, he figured some
other coyote had already caught that
jackrabbit and that he could just
sort of ease on in there, do
some fancy talking, and get a mouthful or
two for himself.
Well, it didn't quite turn out that way. As he
come up that hill,
directly to where he'd heard the dying screams of
that jack, he
didn't come across any other coyote, nor a rabbit for
that
matter.
Nope, he ran face first into a human. That human
was a hunter,
blowing on a call designed to imitate the sounds of a
dying
jackrabbit, looking down the barrel of a rifle, and thinking how
good a coyote's hide looked with a taxidermist's tan on the
inside
of it.
And there was a whole lot of empty space between
them.
Humans run into the same kind of problems from time to time,
figuratively speaking, of course.
Those who choose to chase
easy money quite often end up
victims of the game themselves. It's a
hard lesson. The lure of
the Internet's "Big Money" potential is
strong, just like that of an
easy meal for a coyote.
There's
much more success in working a practical plan,
however. Invest your
time and money in real companies, with
real products, filling real
consumer demands.
All coyotes are hungry, but only the ones that
hunt the right trails
get to eat. Those trails are the same ones that
have held game
for generations before and will hold game for
generations to
come.
Just because the Internet is new, it
doesn't mean the economics
of supply and demand have changed. People
still expect value
for their money. They still want real products that
they can
benefit from.
Stick with the pack. Learn the time
proven realities of real
business strategies and avoid the 10 minute
plan to instant
Internet glory.
I've already told you what's
waiting for you on the other end of
that call.
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